Deciding what to build,then proving it works.

Over ten years at the intersection of design, technology and product, now working across product design and product management, from first concept through to post-launch evaluation.

I have worked with product teams in Porto and London across connected-vehicle networks, insurance software, healthcare staffing and city-scale public services. The product decision, the interface and the front-end sit in the same pair of hands, and lately the models underneath them too. Passionate about technology, AI and machine learning, business processes, collaboration, simplicity, and creating impactful products that solve real-world problems and actually matter.